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Ed Heil

Ed Heil is the president of StoryTeller Media + Communications. StoryTeller is an inbound marketing agency and video production company based in Minneapolis. Ed blogs about inbound marketing, video production, social media, and media relations.

Tugging at Heartstrings:  Showcasing Your Nonprofit Mission Through An Emotional Video

If you’re a non-profit organization, you understand the importance of sparking an emotional connection with audiences more than most types of institutions. Now more than ever, non-profit organizations realize how video storytelling can help you to...

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be the hope - catholic charities 2020 slogan

The Digital Marketing Campaign That Gave Catholic Charities Their Best-Ever Holiday ROI

What does hope look like? What does it sound like, act like, and feel like? That's the question at the heart of Catholic Charities of St. Paul and...

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3 Content Lessons That Make for Great Video Editing – video editor, pen, tablet, DSLR, planning

3 Content Lessons that Make for Great Video Editing

Finding talented videographers today isn't difficult. Hobbyists, college graduates, and long-toothed production experts are all over job posting...

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MSPBJ's Women in Business Award Gets New Life with Video – StoryTeller

MSPBJ Honors Women Leaders, Pleases Sponsors, and Delights Audiences with One Virtual Event

When the COVID-19 pandemic wiped Minneapolis-St. Paul Business Journal's event slate clean, organizers looked for ways to maintain their robust...

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How to Create a Dynamite Nonprofit Gala Using Only Video – StoryTeller

How to Create a Dynamite Nonprofit Gala Using Only Video

This year of unprecedented change has created equally unprecedented challenges for nonprofit organizations. In many cases, the nonprofits struggling...

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inspirational videos

3 of Our Favorite Examples of Inspirational Videos

No matter where you’re from, there is one thing we all share in common: The love of great stories. At StoryTeller, our job is to find inspiring,...

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The Effects of Video Length: How Long Should My Videos Be?

During most video planning sessions, this question will pop up at least a few times: How long should the video be? And while there is no right or...

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Recruitment Video Practices for Hiring the Best Team

Finding the right person for your company is getting more and more difficult. Not only does the candidate need to have the appropriate skill set that...

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Video Interview

8 Tips for Conducting a Video Interview

The word "interview" often brings to mind images of a TV news anchor asking tough, pointed questions as he tries to get to the bottom of an issue....

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Continuing Education: Marketing Certifications and Resources for 2020

I saw a great SEO presentation in Boston a couple years ago that really left a lasting impression. The expert explained some truly innovative tactics...

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