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Kathy Heil

Kathy Heil is a Partner at StoryTeller Media + Communications. StoryTeller is an inbound marketing agency and video production company based in Minneapolis. Kathy has 26 years of sales experience in both print and digital communications. Kathy blogs about inbound marketing, business development and client relations.

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6 Surefire Ways to Generate Organic Leads and Increase Traffic

Most marketers struggle to increase traffic to their websites, as there are a lot of ways to get from "point A to point B."

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affordable video production

Affordable Video Production Tips

Video works in delivering marketing results. That’s probably why 96% of marketers who have used video say they’ll continue to use it as an ‘important part’ of their strategy in 2023.

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Outsourced Lead Generation: Why Hire a Marketing Agency?

Many marketers and small business owners think that when it comes to lead generation an internal team is the only way—however, there are a myriad of reasons to hire a marketing agency and make your lead generation budget go further. If you feel your...

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STMC Impact Award Winners

StoryTeller’s core values (problem solver, lock-down reliable, driven to mastery, inspire by example, and get shit done) are at the center of everything we do as a company. From internal meetings to the strategies we deploy to help clients win,...

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Should I Start a Blog, Vlog, or Podcast?

Vlog, blog or podcast? Which one is right for you? A successful digital marketing strategy doesn’t mean doing “a little bit of everything.” Instead, you find something that works and make a commitment to consistency. Let’s take a look at these three...

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Case Study: A Successful Minneapolis Video Production Project

You understand how important video is. People today expect to see videos when they’re deciding whether to work with a company or buy a product. In fact, in a recent survey by Wyzowl, 78% of marketing professionals say video has directly increased...

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Our Favorite Minneapolis Marketing Agencies

It's difficult to make broad comparisons between marketing agencies in Minneapolis and those in other parts of the country, as the quality and effectiveness of an agency can vary greatly. That being said, Minneapolis is home to a thriving marketing...

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top video challenges why you need to hire a video production agency

Top Video Challenges: Why You Need to Hire a Video Production Agency

I have a little secret for you—video is the most effective form of content marketing today. Video in an email increases click-through rates by 200-300%. Video on landing pages increases conversion rates by 80%. And after watching a video, 64% of...

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StoryTeller Book Club: Our Favorite Reads From 2018

It should come as no surprise that many of us at StoryTeller love to read. Some of us live for books that push us professionally and relationally — stories of leadership and growth, stories that show what it takes to achieve success. Authors like...

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Specialized Marketing Agencies and the Myth of the Full-Service Agency

Imagine you have a concern about your heart. You visit your regular doctor, they perform a few quick tests, offer some general advice, and then refer you to a cardiologist to look into the issue further. This happens all the time in medicine. You...

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