Kevin Page: Jun 16, 2017 1:09:43 PM
Did you know millennials now outnumber baby boomers and have become the largest generation in the U.S., representing more than a quarter of the nation’s population? Not to mention, we (yes, I am a millennial) are considered to be the most diverse and unique generation in terms of social, economic...
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Kevin Page: Jun 14, 2017 3:49:40 PM
Webinars are a great way to connect with your prospects online, but just like any marketing tactic, there are a lot of things that you need to consider to be as effective as possible. Whether you’ve done several webinar or you are just getting...
Kevin Page: May 25, 2017 3:26:26 PM
Sales Manager: “We didn’t achieve our revenue goals this quarter, let’s talk about what needs to change for us to hit our numbers next quarter.” Sales Team: “We aren’t getting enough leads.” “The leads we’re receiving are garbage and unqualified.”...
Kevin Page: May 20, 2017 3:18:00 PM
Rallying at the end of the day to get important tasks accomplished can be tough, but that doesn't mean that you should sit on Facebook and pretend to be working. There are tons of marketing tasks that you can do that don't require lots of time or...
Kevin Page: Apr 22, 2017 8:54:34 AM
According to Mintel, 70 percent of American consumers shop online. That means more than 200 million people have access to your digital footprint. I’m no mathematician, but when we are looking at things on that scale, I’d say it’s pretty damn...
Kevin Page: Apr 21, 2017 12:05:00 PM
You teeter on a fine line when asking your visitors for too much information in a form or when disrupting them from their main intent when visiting your website. You want every visitor to have an enjoyable experience on your page, but you also want...
Kevin Page: Apr 18, 2017 12:25:41 PM
Is there anything worse than bad TV? You know, the kind of show that sounds just good enough to watch, but once you tune in you can’t get off the couch fast enough? Like Fuller House?!?! It could have been bad in a number of ways (the most obvious...
Kevin Page: Apr 3, 2017 3:03:13 PM
Proving the value of your marketing efforts is absolutely essential, but that doesn’t mean that you want to spend hours and hours creating customized reports and searching for data points to show the ROI of your marketing efforts on a quarterly or...
Kevin Page: Mar 16, 2017 12:56:05 PM
Your landing pages are the worker collecting tickets for the Ferris Wheel at the carnival. They can either calm fears and encourage people to take the risk OR they can scare people away. There are a few simple and powerful principles you can use to...
Kevin Page: Mar 10, 2017 2:55:27 PM
When piecing together your digital marketing strategy, the list of tactics can be overwhelming and it may seem difficult to decide where to place your attention first. It's important to start by identifying the best ways to drive new traffic to your...
