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StoryTeller Team

journalistic approach content marketing

Curious & Unbiased: A Journalistic Approach to Content Marketing [VIDEO]

In today’s digital world, any business can reach out directly to their target customers, build relationships, and educate consumers on available products and services by making that information available online. This often takes the form of content marketing designed to address the many questions...

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crumpled paper and a cell phone

8 Fresh Digital Storytelling Ideas for Business (+ Examples)

You will be hard-pressed to read a blog about marketing trends that doesn't include a mention of storytelling. We know that in the world of digital marketing, there are endless blogs, guides, tip sheets, and more, so here's a straightforward...

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Grammar exercises on blackboard

4 Conventional Grammar Tips You Shouldn't Follow in the Digital Age

Grammar misconceptions have a way of interrupting your writing flow and sending you into a tailspin faster than a kitten chasing a laser. Whether it's because we believed everything our middle school teachers told us, or because people have a tough...

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Video editors hard at work.

Looking for Affordable Video Production? How to Find the Right Vendor

“How much does it cost to make a video?” It’s usually the first question people try to answer before embarking on producing a company video. The second question is, how does one choose an affordable video production company? So, if you’re searching...

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Using HubSpot CMS for hosting your website

Beyond HubSpot CRM: Using HubSpot CMS Hub® for Managing Your Website

Launching a new website requires significant amounts of research and planning, not to mention major investments of time, energy, and resources to see the project over the finish line. We totally get it! Anything that simplifies the process and...

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desktop and laptop computers sitting on a desk

What Makes a Good Website? [Q&A With a Web Designer]

It’s not an overstatement that in our digital age, your website is one of your business’s most powerful tools. One of the first things to understand about a “good” website design is that your website needs so much more than just an aesthetically...

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hiring a professional videographer: considerations and questions

Hiring a Professional Videographer: Considerations and Questions

Hiring a professional videographer or video production company to create professional videos can be scary, especially if you don't know what to look for. But you don't have to go through the vetting process blind. There are considerations that will...

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Man with cat reading content online.

Does Content Marketing Still Matter for Your Business?

Much has changed since the “turn of the century.” (We can say that now, right?) The early 2000’s gave us USB jump drives, Bluetooth technology, camera phones, and iPods. The changes since then have continued to accelerate, shaping our online...

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KeywordResearch

SEO & Keyword Research: Voice Search, Intent & Topic Clusters

A lot has changed in the world of content marketing over the last 10 years. From the rise of social media to the prevalence of mobile phones, there are a lot of new strategies, channels, and tactics that we need to take into consideration today. At...

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lighthouse shining in the dark sky

12 Essential Tactics to Consider for Your 2022 Digital Marketing Plan

The end of 2021 is fast approaching and now is the time to review your most successful marketing channels and look ahead to the trends that you should include in your 2022 digital marketing plan. It can be easy to keep your marketing engine running...

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