StoryTeller Team

Unicorn with the sun behind it

Hiring a Marketing Agency Versus Finding a Unicorn

Finding the right person for an open position in your business has always been challenging and over the past year and a half, it’s become increasingly difficult to simply fill job openings. If you’re looking for a digital marketer for your business it’s important to know your greatest needs and...

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4 Tips For Finding Talent Using Inbound Recruiting and Hiring

If you’re like many companies and organizations over the last year, you’ve been struggling to secure the talent you need to run your operations. The best candidates know they’re in top demand and even those who are happily employed are likely...

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Amp Up Your Marketing with These Creative Video Ideas

When you have fresh, inspiring, creative ideas for new marketing tactics, it's easy to get excited about promoting your brand, but those ideas can be hard to come by. Especially in the world of the Internet, it can be hard to fight the "grass is...

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The Top Video Production Best Practices & Trends to Watch in 2022

Editor's note: This post originally published in 2020 and was updated in September 2023. Did you know that consumers are watching over 5 billion videos on YouTube every single day? That doesn't even include Facebook, LinkedIn, Instagram, Twitter,...

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Why Journalists Make the Best Blog Writers

In a piece about the difference between journalists and bloggers, Content Grip points out that the level of technique and skill of those with a background in journalism adds a level of quality to the content produced.

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How to Look Good on Camera: 5 Things to Consider Before You Hit Record [Video]

Trust me, no one likes the way they look on camera, not even the people who do it for a living. As more and more individuals work remotely and rely on video conferencing, there’s never been more pressure to look your best once the camera is on. The...

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35 Inspiring Quotes from Content Marketing Experts

Whether you're on your first cup of coffee for the morning or pushing through the last half hour of the day, there's nothing quite like an inspirational quote or two to get your motivational juices flowing. Here are 35 different quotes from content...

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7 Examples of Highly-Converting Lead Forms

Picture this: You've spent hours working on that piece of advanced content or perfect set of lead nurturing emails, created a beautiful CTA, and brainstormed the perfect copy for the landing page. You quickly add a form, click "Publish," and wait...

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12 Rules for Stellar Homepage Content That Converts

Your homepage is one of the most important parts of your website – just as a retailer's window display should draw shoppers in, you want to make sure that your homepage contains content that converts. Where a landing page focuses on a very...

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10 Companies That Are Rocking Instagram for Business

What separates a successful Instagram for Business account from one that falls flat? How does a company like General Electric have more than two hundred thousand Instagram followers? The theory is simple – a great Instagram account is one that is...

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