The Digital Marketing Campaign That Gave Catholic Charities Their Best-Ever Holiday ROI
What does hope look like? What does it sound like, act like, and feel like? That's the question...
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Social Media
Social Media Advertising: Optimizing Your Video for Facebook Ads
With more than a billion active users, the sheer size of Facebook makes marketers salivate. Take...
Is Facebook Watch the New Netflix? The Next Evolution of Video Content
It's the era of binge-watching, and almost everyone is guilty of getting sucked into episode...
Leveraging User-Generated Content to Expand Your Content Team
When you want solid advice, who do you turn to? Probably a trusted friend. The same can be said...
What is Video Retargeting and How Can I Use it in My Marketing?
If you are here and reading this blog post, it's highly likely that you haven't done a lot with...
Understanding Facebook Live Video for Pages and Brands
Hey marketers, do you remember the glory days of Facebook when you could publish a post and a...
10 Companies That Are Rocking Instagram for Business
What separates a successful Instagram for Business account from one that falls flat? How does a...
Social Media is a Dialogue, Not a Monologue
I was reading a book the other day (PR 2.0: New Media, New Tools, New Audiences - check it out)...