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Video Marketing

Video editor reviewing reels

Online Video Makers vs. Professional Video Production

Stop me if you’ve heard this one before–online video content continues to grow at an exponential rate. As the flood has increased over the past decade, we’ve begun to reach the point where the average media diet consists more of online video than...

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Video producer reviewing set

3 Ways a Video Producer Can Help You

At its best, producing videos for your business or organization can be fun and creative. It's an outlet that gives your communications or marketing team a place to share their art and the end product with the world. At its worst, it's frustrating,...

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Pen on video production contract

The Three Requirements for a Video Production Contract

Lights. Camera. Action! It sounds so easy, but there's much more that goes into a video production—which means there's much more involved than you might think when it comes to your video production contract. Whether it's a highly-produced branding...

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Woman in front of book case

Storytelling for Businesses: Identifying Your Compelling Brand Stories

In this day and age we have access to prolific amounts of online content be it through websites, social media, video platforms–the list goes on and on. According to Zippia Research, 6 million new blog posts are published every day. We are...

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affordable video production

Affordable Video Production Tips

Video works in delivering marketing results. That’s probably why 96% of marketers who have used video say they’ll continue to use it as an ‘important part’ of their strategy in 2023.

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meet the team: Steve Mulholland

Meet the Team: Steve Mulholland’s Storytelling Journey

If you need a complex story told in a visually intriguing way that connects with your audience, Steve Mulholland is your guy. He’s been at it for more than 30 years and continues to get excited about the ever-evolving world of video storytelling.

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internal company video, company video ideas

3 Places in your Company to Look For Video Ideas (and 1 to Avoid)

You’ve heard it here, you’ve heard it everywhere: video is an important part of a complete, balanced marketing strategy. It’s easy to repeat statistics about the growth of web video, but harder to figure out a way for your business to take advantage...

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