Know Your Audience for Your Promotional Video
Steve Mulholland: Dec 13, 2023 3:03:36 PM
So, you’ve been thinking about a promotional video for your company or organization.
Video Marketing
Online Video Makers vs. Professional Video Production
Matt Eckholm: Nov 21, 2023 9:17:49 AM
Stop me if you’ve heard this one before–online video content continues to grow at an exponential rate. As the flood has increased over the past decade, we’ve begun to reach the point where the average media diet consists more of online video than...
3 Ways a Video Producer Can Help You
Ed Heil: Nov 1, 2023 10:27:18 AM
At its best, producing videos for your business or organization can be fun and creative. It's an outlet that gives your communications or marketing team a place to share their art and the end product with the world. At its worst, it's frustrating,...
The Three Requirements for a Video Production Contract
Ed Heil: Aug 2, 2023 4:30:00 PM
Lights. Camera. Action! It sounds so easy, but there's much more that goes into a video production—which means there's much more involved than you might think when it comes to your video production contract. Whether it's a highly-produced branding...
Storytelling for Businesses: Identifying Your Compelling Brand Stories
Hope Waytas: Jun 29, 2023 12:30:00 PM
In this day and age we have access to prolific amounts of online content be it through websites, social media, video platforms–the list goes on and on. According to Zippia Research, 6 million new blog posts are published every day. We are...
Affordable Video Production Tips
Kathy Heil: Apr 14, 2023 2:54:19 PM
Video works in delivering marketing results. That’s probably why 96% of marketers who have used video say they’ll continue to use it as an ‘important part’ of their strategy in 2023.
Meet the Team: Steve Mulholland’s Storytelling Journey
Hope Waytas: Apr 7, 2023 12:00:00 PM
If you need a complex story told in a visually intriguing way that connects with your audience, Steve Mulholland is your guy. He’s been at it for more than 30 years and continues to get excited about the ever-evolving world of video storytelling.
3 Places in your Company to Look For Video Ideas (and 1 to Avoid)
Matt Eckholm: Mar 31, 2023 1:30:00 PM
You’ve heard it here, you’ve heard it everywhere: video is an important part of a complete, balanced marketing strategy. It’s easy to repeat statistics about the growth of web video, but harder to figure out a way for your business to take advantage...