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3. Get Familiar with the Technology
There are a lot of potential technology landmines when it comes to producing webinars. Spend time practicing and learning how to fix problems that might arise. Conduct test webinars to make sure you know what the process is for going live. Make sure that you go through every button and menu of your webinar software.
4. Stop Talking About Yourself
Nothing gets viewers to close a webinar screen faster than realizing the presenters are going to talk exclusively about their company. Make sure that your content is focused and relevant. Webinars are not sales calls, they should be informative and helpful!
5. Provide Information that your viewers can really use
Thought leadership is great, but if you can provide something that makes someone go jump into action, that’s the real win.
These are just a few best practices that will help you create highly successful webinars that your viewers love. Have more great ideas? Let us know in the comments!
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