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Amanda Weldon

Golf Club Marketing: Creating an Email Re-Engagement Campaign

Are you looking for new ways to increase golf club membership? If so, one tactic you can deploy is a re-engagement campaign. Re-engagement campaigns can be used to accomplish a number of different goals - from CRM list cleaning to getting back in touch with a segment of your CRM to moving leads to sales qualified leads or sales qualified leads to customers. All of these approaches should be treated uniquely and start with a goal in mind. Let’s take a look at re-engagement email campaigns with the goal of boosting club membership.

With your intention set, the next step is to plan the steps of your re-engagement campaign.