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Kathy Heil

Kathy Heil is a Partner at StoryTeller Media + Communications. StoryTeller is an inbound marketing agency and video production company based in Minneapolis. Kathy has 26 years of sales experience in both print and digital communications. Kathy blogs about inbound marketing, business development and client relations.

Planning Private Club Marketing During Times of Plenty

For many private clubs and golf communities, the pandemic accelerated national interest in the sport, in memberships and in residential golf club communities. As a matter of fact, according to Club Benchmarking, spring 2021 reports showed that 24% of clubs had a waitlist! While memberships were steady, the inability to host events and weddings has taken a bite out of non-dues revenues. All of this to say now is the perfect time to put your foot on the marketing accelerator. 

A Tour Of Home (Pages): The Best Private Golf Club Websites

A club’s website has the opportunity to be the home and hearth of its marketing efforts -- the...

Hole In Ones: Designing the Best Golf Course and Private Club Websites

Having been a member of a private golf club for the last 10 years, I know first-hand how...

Use Blogging To Jumpstart Your Club's Venue Marketing

As a private club marketer, you’ve likely heard that today’s consumers prefer learning about...

Content Marketing Considerations for Clubs (Part 2)

In a recent blog post, we discussed what content marketing is, why blogging on your website is...

How Every Club Can Take Control of Membership Marketing in 2021

If you gave the health of your private club membership a letter grade for the past year, what...

How Private Clubs Can Drive Results with Less Waste Through Video

Private communities are no stranger to stretching their marketing budgets. Whether you've got...

The Private Golf Community that Came Out of 2020 Stronger with Great Digital Marketing

Despite a downturn in onsite visits, interest in the private club life remained high in 2020,...

How to Connect Your Club's Stories to Your Prospects' Motivations

As a marketer, data is an essential component for shaping your marketing strategies. The more...