7 min read
Kathy Heil: Oct 23, 2023 2:30:00 PM
You love your monthly newsletter, right? It’s a time-tested way to highlight upcoming events, feature the chef's specials, let the members know about...
5 min read
Kathy Heil: Sep 8, 2023 10:15:00 AM
Your club’s website should be the home and heart of your marketing efforts–the place to kindle all new and existing relationships. It can and should...
4 min read
Kevin Page: Jun 21, 2023 10:00:00 AM
Few things feel better than getting an email or phone call from one of your favorite members with the contact information for a colleague or friend...
3 min read
Kathy Heil: Apr 12, 2023 11:30:00 AM
America's private clubs are at a crossroads.
6 min read
Paul Groessel: Apr 5, 2023 11:15:00 AM
I’m the type of person who loves everything about the sport of golf. Recently, I’ve become more and more interested in joining a private golf club....
8 min read
Kathy Heil: Feb 24, 2023 12:30:00 PM
The next generation private club member — your future looks pretty slim without them, yet your current marketing strategy just isn't delivering...
5 min read
Lisa Schmidtke: Dec 21, 2022 10:05:00 AM
My husband and I often joke that we grew up in country clubs. The joke is that we both grew up working in country clubs. So, I know what it’s like to...
3 min read
Kathy Heil: Dec 13, 2022 8:00:00 AM
.Most marketing agencies or club technology platforms want to start with a website redesign. They talk to you about fonts, colors, logos, website...
5 min read
Kathy Heil: Nov 29, 2022 12:46:00 PM
What will 2023 bring for private club memberships? That question is on the minds of private club leaders and board members from coast to coast. For...
3 min read
Ed Heil: Nov 17, 2022 9:00:00 AM
There used to be a lot of talk about how the game of golf was shrinking and that the masses no longer want to spend 4 hours (or longer) on a golf...
