Learn to identify your most compelling club stories that connect with your members and prospective members. Discover how to share stories to engage your audience and build community. 

Define your sales cycle and map it to the CRM. Understand CRM functionality and learn to leverage it in the sales and onboarding cycle. Learn to sell using templates, snippets and deal stages. And define reporting to monitor your results. 

Understand key marketing concepts to attract and increase website traffic, convert leads, and close members. You'll develop an actionable plan that includes a website SEO plan, target market personas, a campaign outline and complete conversion path, a 90-day content calendar with 12 blog topics and social media recommendations, and a dashboard analytics template. 

Get insights on the current state of your marketing, website and lead generation efforts so you can build a better plan. With your input, our staff will assess and overview CRM Opportunities, Sales Enablement Opportunities, Top 3 Competitive Analysis, Website Audit, Keyword & Domain Authority Analysis, Content Organization & Optimization, and Lead Conversion Opportunities.

Whether it's tools and technology training or inbound marketing education, training programs can be customized for your club's specific needs. Our team of passionate marketers can also support your team and fill in gaps so you can do more and achieve your goals faster.

This intensive program of discovery and foundation building includes:

• CRM Implementation and Training
• Inbound 101 Training
• Marketing Plan including primary persona research and development; website audit & SEO recommendation; customized video blueprint outline; social media strategies; content strategy and calendar; and conversion optimization.

The 90-Day Sprint activates your marketing and begins with mapping your sales process, a complete website SEO assessment, customer research/interviews, and building your marketing plan. 

Next, we deliver and promote content according to the plan, and build your initial lead generation campaign, including conversion, landing page, thank page, and email sequences. We conclude with a review of initial performance analytics and adjust your marketing programs for the next 90 days. 

Each quarter we assess and refine your marketing program to create a 90-day roadmap to optimize performance and pursue emerging opportunities. We execute the different elements of your program, which can include content, video, lead nurturing, social media, reporting, and more. 

When you just can't get it all done yourself, we lend a hand right now or work on long-term projects requiring expanded capabilities.

Cost: Based on the scope of the project or engagement, using our typical billing rate of $165 per hour.

Our unrivaled process offers exceptional value and efficiency to build your video assets. Using this time-tested strategy, we’ll complete a one-day shoot and deliver 3 videos and a 1-minute “sizzle reel”.