Attract the Right Prospects
By developing your club's unique stories, then using modern digital strategies to bring your club's brand to life, we help you attract the ideal prospective members of your club.
By developing your club's unique stories, then using modern digital strategies to bring your club's brand to life, we help you attract the ideal prospective members of your club.
Through research and strategy, we create opportunities to begin the membership conversation earlier – and more often – with the right people. You'll be able to confidently predict, report and influence new member activity.
We align your message with the motivations of your audience, so you can continue the conversation until the prospect is ready to join...whether that takes weeks, months or even years.
We start by assessing your club's starting point and discovering your goals. Through research and gap analysis, we determine your needs and prioritize tactics for quick wins and long-term success.
Next, we build the foundation necessary to achieve your goals. This always includes a strategy and plan, but may also include implementing tools, training your team, and developing processes.
Finally, we develop and deploy the content and implement marketing programs. We measure results and make adjustments to ensure your goals are met and new opportunities are developed.
Your club’s website can be so much more than a doorway for your current members to access their membership portal. In today’s digital world, your website is like a Swiss Army knife for all of your sales and marketing efforts -- from attracting the next generation of members to differentiating your club from others by sharing your story. We collaborate with clubs to create custom-built websites that are designed with your prospects in mind and easy to update. They’re also affordable and will integrate seamlessly with your existing technology platform and internal portals. Website design pricing starts at just $10,000.
By developing your club's unique stories and sharing them using modern digital strategies, we bring your club's brand to life. Shared stories build community within your club, and enable deeper connections.
We find and convey stories that help your members feel connected and make them want to share the experience with their friends. Shared stories increase members' sense of pride in their club.
By aligning your messaging with the motivations of new members, and using technology, we enhance the new member's onboarding experience and help them become engaged in club culture quickly. Successful onboarding improves member retention.
Lukas Dreger
Director of Member Engagement
Hazeltine National Golf Club
EMGA | Minneapolis, MN
Champion Hills | Hendersonville, NC
Olympic Hills Golf Course | Eden Prairie, MN
Canoe Brook | Summit, NJ
Canoe Brook | Summit, NJ
Hazeltine National Golf Club | Chaska, MN
Hazeltine National Golf Club | Chaska, MN
Apr 12, 2023 by Kathy Heil
America's private clubs are at a crossroads.
Many saw a boom in membership during, and immediately after, the...
Apr 5, 2023 by Paul Groessel
I’m the type of person who loves everything about the sport of golf. Recently, I’ve become more and more interested in...
Feb 24, 2023 by Kathy Heil
The next generation private club member — your future looks pretty slim without them, yet your current marketing...