Kathy Heil is a Partner at StoryTeller Media + Communications. StoryTeller is an inbound marketing agency and video production company based in Minneapolis. Kathy has 26 years of sales experience in both print and digital communications. Kathy blogs about inbound marketing, business development and client relations.
I have a little secret for you—video is the most effective form of content marketing today. Video in an email increases click-through rates by 200-300%. Video on landing pages increases conversion rates by 80%. And after watching a video, 64% of users are more likely to buy a product online.
Most marketers struggle to increase traffic to their websites, and there are a lot of ways to get...
It should come as no surprise that many of us at StoryTeller love to read.
Some of us live for...
Imagine you have a concern about your heart. You visit your regular doctor, they perform a few...
So, you are interested in a marketing internship? That's awesome! Internships are the perfect...
It's October, and as focused as you may be trying to make sure you finish the year strong and hit...
People have been talking about the power of digital marketing for years. I've come to realize,...
Company blogs are an essential part of modern day marketing and brand journalism. I think most...
This may not come as a big surprise to you, but people buy from people. Yes, even though we’ve...
If you have a blog (and I hope by now you do), there’s a good chance that the majority of your...
As always, one of the highlights when attending HubSpot’s INBOUND conferences occurs when founders...
