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Video Production (5)

Company Culture at a fun company group of employees.

3 Tips for Creating A Company Core Values Video [VIDEO]

Many companies know they should have an About Us video to include on their website and to share with prospective clients or potential hires, but increasingly, companies are realizing there’s another type of video that’s critical – a Core Values...

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8 Video Promotion Ideas to Help Your Videos Stand Out From The Crowd

Can you imagine inviting friends over for a nice dinner at your house and not offering dessert? The dinner might taste great, but it would be more satisfying if you went the extra step to enhance your meal with a sweet treat. That may seem obvious...

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How to Create Meaningful Culture and Recruitment Videos

We’ve all seen a video shared around on LinkedIn or other social media where a company lays out who they are and why they do what they do in such a concise or entertaining way that it’s hard not to say “Wow, I’d love to work there!” Or on the flip...

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hiring a professional videographer: considerations and questions

Hiring a Professional Videographer: Considerations and Questions

Hiring a professional videographer or video production company to create professional videos can be scary, especially if you don't know what to look for. But you don't have to go through the vetting process blind. There are considerations that will...

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Is Shorter Video Better? Learn the Secrets of the 90-Second Video

There's no question, with the amount of video content that you can find online these days, the attention span of most viewers is limited, to say the least. When we look at viewer engagement stats for our videos, less than 10% of people watch for...

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Understanding the Cost of Video Production: Key Factors to Consider

Editor's note: This post originally published in December 2017 and was updated in August 2023. Over the years, we've produced a number of videos for our clients, which range from non-profits to Fortune 500 organizations. Regardless of how large or...

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12 Essential Tactics to Consider for Your 2022 Digital Marketing Plan

The end of 2021 is fast approaching and now is the time to review your most successful marketing channels and look ahead to the trends that you should include in your 2022 digital marketing plan. It can be easy to keep your marketing engine running...

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4 Tips For Finding Talent Using Inbound Recruiting and Hiring

If you’re like many companies and organizations over the last year, you’ve been struggling to secure the talent you need to run your operations. The best candidates know they’re in top demand and even those who are happily employed are likely...

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Amp Up Your Marketing with These Creative Video Ideas

When you have fresh, inspiring, creative ideas for new marketing tactics, it's easy to get excited about promoting your brand, but those ideas can be hard to come by. Especially in the world of the Internet, it can be hard to fight the "grass is...

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The Top Video Production Best Practices & Trends to Watch in 2022

Editor's note: This post originally published in 2020 and was updated in September 2023. Did you know that consumers are watching over 5 billion videos on YouTube every single day? That doesn't even include Facebook, LinkedIn, Instagram, Twitter,...

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