Matt Eckholm: Feb 10, 2022 10:42:24 AM
We’ve all seen a video shared around on LinkedIn or other social media where a company lays out who they are and why they do what they do in such a concise or entertaining way that it’s hard not to say “Wow, I’d love to work there!” Or on the flip...
StoryTeller Team: Feb 9, 2022 12:13:00 PM
Hiring a professional videographer or video production company to create professional videos can be scary, especially if you don't know what to look for. But you don't have to go through the vetting process blind. There are considerations that will...
Ed Heil: Jan 5, 2022 8:07:19 AM
There's no question, with the amount of video content that you can find online these days, the attention span of most viewers is limited, to say the least. When we look at viewer engagement stats for our videos, less than 10% of people watch for...
Ed Heil: Dec 28, 2021 12:25:12 PM
Editor's note: This post originally published in December 2017 and was updated in August 2023. Over the years, we've produced a number of videos for our clients, which range from non-profits to Fortune 500 organizations. Regardless of how large or...
StoryTeller Team: Dec 22, 2021 1:12:00 PM
The end of 2021 is fast approaching and now is the time to review your most successful marketing channels and look ahead to the trends that you should include in your 2022 digital marketing plan. It can be easy to keep your marketing engine running...
StoryTeller Team: Dec 14, 2021 2:02:54 PM
If you’re like many companies and organizations over the last year, you’ve been struggling to secure the talent you need to run your operations. The best candidates know they’re in top demand and even those who are happily employed are likely...
StoryTeller Team: Dec 9, 2021 10:46:11 AM
When you have fresh, inspiring, creative ideas for new marketing tactics, it's easy to get excited about promoting your brand, but those ideas can be hard to come by. Especially in the world of the Internet, it can be hard to fight the "grass is...
StoryTeller Team: Nov 19, 2021 3:36:11 PM
Editor's note: This post originally published in 2020 and was updated in September 2023. Did you know that consumers are watching over 5 billion videos on YouTube every single day? That doesn't even include Facebook, LinkedIn, Instagram, Twitter,...
Ed Heil: Nov 11, 2021 9:35:44 AM
Hiring the right people for your business is difficult and for franchise operators, making sure new hires are trained correctly is critical. Setting up your new team members for success begins with effective and repeatable training processes....
Ed Heil: Nov 10, 2021 4:07:00 PM
Congratulations! The boss says you’ve got the green light to begin producing video as part of your marketing plan and the leadership team supports you 100%. All you have to do is put together a video marketing strategy that they will sign off on! It...
