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The StoryTeller Newsroom Blog

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How to Pick the Best Sound Bites for Your Video Production

Picking the best sound bites is a critical part of most video production. Compelling comments that draw in an audience and keep them connected with a story are the cornerstone of professional storytelling. Perhaps the best place to start is with a definition of a sound bite. What is a Sound Bite? A...

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Quality, Affordable Video Production That Comes To You, Anywhere

Over the last two years, the pandemic has shattered long-held structures within the world of work. The idea of a majority remote workforce shifted from a futuristic, fringe idea to an imminent necessity, and now, it’s a mainstream reality. With...

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When To Use Animated Videos For Your Video Marketing

Since the dawn of humanity, people have used images to communicate complex ideas in visually intriguing, stimulating ways to others. Today, companies and organizations use animated videos for the same purpose as we did hundreds of thousands of years...

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What Is An Explainer Video, and Why Do I Need One?

How much would you give in order to sit down with your target audience for a few minutes to explain what makes your business or organization unique? That opportunity is priceless, isn’t it? Explaining how your offering solves a customer’s problem...

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Why Journalists Make the Best Blog Writers

In a piece about the difference between journalists and bloggers, Content Grip points out that the level of technique and skill of those with a background in journalism adds a level of quality to the content produced.

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How to Look Good on Camera: 5 Things to Consider Before You Hit Record [Video]

Trust me, no one likes the way they look on camera, not even the people who do it for a living. As more and more individuals work remotely and rely on video conferencing, there’s never been more pressure to look your best once the camera is on. The...

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Planting Seeds for a Long-Term Video Marketing Strategy

When clients first approach us about creating a video marketing strategy, they feel excited but also nervous. ‘We know we should be making more video,’ they say. ‘But we don't have enough time for video. We don't know how to get started. Our people...

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Create A No-Nonsense Video Marketing Strategy From Scratch

In today’s digital world, many companies are incorporating more video into their overall marketing strategy, but if they’re starting from scratch, figuring out where to begin can be a challenge. We’ve put together a plan to guide both marketers and...

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Tugging at Heartstrings:  Showcasing Your Nonprofit Mission Through An Emotional Video

If you’re a non-profit organization, you understand the importance of sparking an emotional connection with audiences more than most types of institutions. Now more than ever, non-profit organizations realize how video storytelling can help you to...

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be the hope - catholic charities 2020 slogan

The Digital Marketing Campaign That Gave Catholic Charities Their Best-Ever Holiday ROI

What does hope look like? What does it sound like, act like, and feel like? That's the question at the heart of Catholic Charities of St. Paul and Minneapolis's Hope in Action – and the answer is always "us."

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