Ed Heil: February 11, 2022
Can you imagine inviting friends over for a nice dinner at your house and not offering dessert? The dinner might taste great, but it would be more satisfying if you went the extra step to enhance your meal with a sweet treat. That may seem obvious to some people, yet I see so many companies doing...
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Matt Eckholm: February 10, 2022
We’ve all seen a video shared around on LinkedIn or other social media where a company lays out who they are and why they do what they do in such a concise or entertaining way that it’s hard not to say “Wow, I’d love to work there!” Or on the flip...
StoryTeller Team: February 09, 2022
Hiring a professional videographer or video production company to create professional videos can be scary, especially if you don't know what to look for. But you don't have to go through the vetting process blind. There are considerations that will...
Paul Groessel: February 04, 2022
“If you’re going to do something right, do it right the first time.” My grandpa said this. He wasn’t a writer. A good man, a great man – but not a writer. Quality prose always starts with a good idea that you wrangle into a rough draft. It never...
Carter Johnston: January 26, 2022
As different types of contacts with various touchpoints pour into your customer relationship management (CRM) software, it can be overwhelming trying to segment and manage all of that manually. Luckily, most CRM tools have an automated workflow...
Hope Waytas: January 12, 2022
Do you recall the saying “don’t judge a book by its cover”? Well, you might as well throw that ideology out the window when it comes to websites. In fact, it takes a mere 50 milliseconds for a user to form an opinion about your site. That means you...
StoryTeller Team: January 10, 2022
Much has changed since the “turn of the century.” (We can say that now, right?) The early 2000’s gave us USB jump drives, Bluetooth technology, camera phones, and iPods. The changes since then have continued to accelerate, shaping our online...
Ed Heil: January 05, 2022
There's no question, with the amount of video content that you can find online these days, the attention span of most viewers is limited, to say the least. When we look at viewer engagement stats for our videos, less than 10% of people watch for...
StoryTeller Team: December 28, 2021
A lot has changed in the world of content marketing over the last 10 years. From the rise of social media to the prevalence of mobile phones, there are a lot of new strategies, channels, and tactics that we need to take into consideration today. At...
Ed Heil: December 28, 2021
Editor's note: This post originally published in December 2017 and was updated in August 2023. Over the years, we've produced a number of videos for our clients, which range from non-profits to Fortune 500 organizations. Regardless of how large or...
