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Kathy Heil: Aug 10, 2021 7:12:00 AM
As a private club marketer, you’ve likely heard that today’s consumers prefer learning about brands through online content instead of traditional advertising methods. Often, this means writing valuable blog content. But the benefits of blogging...
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Kathy Heil: Jun 24, 2021 12:06:47 PM
In a recent blog post, we discussed what content marketing is, why blogging on your website is an important part of your club's marketing and the...
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Ed Heil: Mar 18, 2021 4:43:02 PM
When Cathy Zehms caught word that there were plans to close Holy Cross Catholic School, where her children attended, she sprung into action. Armed...
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Ed Heil: Mar 10, 2021 8:38:59 AM
Dave Porter has relied on innovation as long as he’s been at Greystone Golf and Country Club. As the GM of this statuesque club in a gated community...
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Ed Heil: Feb 25, 2021 7:00:00 AM
When the Coronavirus pandemic forced Minnesota golf courses to close, Joel Livingood was already preparing for the next step. It's what he's done...
1 min read
Kathy Heil: Feb 19, 2021 11:00:00 AM
Private communities are no stranger to stretching their marketing budgets. Whether you've got big ideas or you're taking things a quarter at a time,...
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Ed Heil: Feb 10, 2021 6:45:00 AM
Where were you on Friday, March 13, 2020? For many people, that was decision day - when many business leaders made the tough call to close down their...
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Kathy Heil: Jan 6, 2021 1:00:00 PM
Despite a downturn in onsite visits, interest in the private club life remained high in 2020, and golf communities that invested in digital marketing...
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Kathy Heil: Oct 30, 2020 12:00:00 PM
As a marketer, data is an essential component for shaping your marketing strategies. The more you can understand the motivations of your target...
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Kathy Heil: Oct 6, 2020 12:02:00 PM
Whether you are an individual or a family, joining a private club is a thrilling experience. For some, the journey to joining can be a courtship that...
