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Kathy Heil: Oct 6, 2020 12:02:00 PM
Whether you are an individual or a family, joining a private club is a thrilling experience. For some, the journey to joining can be a courtship that takes years, and for others, it can be more of a spontaneous decision. Regardless of how long the...
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Kathy Heil: Sep 9, 2020 8:36:00 AM
The marketing world has changed dramatically over the last 12 years. A digital transformation has occurred and it’s changed the way people...
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Kathy Heil: May 28, 2020 3:55:14 PM
Over the many months to come, private clubs are going to need to rely on adaptive digital strategies and embrace new ways to connect with prospective...
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Kathy Heil: May 4, 2020 9:26:03 AM
With a novel cocktail of public health concern and economic uncertainty, recruiting during COVID-19 is uncharted territory for private clubs...
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Kathy Heil: Mar 9, 2020 10:58:34 AM
As a General Manager of a private club, your board and key stakeholders are looking to you for answers. What membership growth initiatives do you...
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Kathy Heil: Feb 11, 2020 8:22:34 AM
In addition to selling new memberships, the Membership Director often has a variety of other responsibilities, such as member relations,...
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Kathy Heil: Jan 28, 2020 10:18:09 AM
Minnesotans know that once the first novelty snowfall of the season appears, that white stuff may stick around until Mother’s Day and like many...
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Kathy Heil: Jan 16, 2020 8:28:33 AM
What is a blog? For years, blogs (short for weblog) served as online journals for aspiring writers who wanted to chronicle their thoughts or share...
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Kathy Heil: Jan 15, 2020 9:00:00 AM
Private Club Website Challenges If you’re among the few private clubs today who have a waiting list from now until eternity and attracting new...
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Kathy Heil: Jan 13, 2020 2:48:24 PM
It’s 2020, the beginning of a new decade. It’s a time for new ideas, new conversations in boardrooms, and a new understanding of what is needed to...
