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Behind the Scenes: Simple Explanation of the Video Production Process

Recording videos today is easier than ever thanks to the high-quality video cameras built into most cell phones, accessibility of excellent microphones that hook right into those phones, and simple to use lighting you can buy online and have delivered right to your door. But producing a great video...

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What You Need to Know to Get an Accurate Video Production Estimate

I ask A LOT of questions. It's in my nature. I'm truly curious about how people's days are going? How their weekend went? What their favorite hard candy is? I can go on and on and on, and I often do. My friends have more than once said, "Enough with...

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Attracting prospects through the 5 Fundamentals of Inbound Marketing

The 5 Fundamentals of Inbound Marketing

The fundamentals of inbound marketing just might push you to retire your old marketing ways and turn over a new leaf. Inbound marketing is different from traditional outbound marketing and has drastically changed the way businesses reach potential...

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Producing Video in 2022? Download Our Editable Video Script Template

You’ve brainstormed, planned, and found the budget, but are you ready to actually put together that marketing video? If you don’t have a written script you're likely setting yourself up for failure. It may sound funny for a company that prides...

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Ideating to Implementing: Our Guide to Video Marketing

There is a lot to consider when creating a marketing video for your company. First, there are the artistic considerations: What are your stylistic preferences? Will you use voice talent or produce documentary-style? What graphic elements or...

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video producers help your team

Benefits of Working with a Video Producer

You’ve decided to want a video, great! Now what? Unless you're satisfied with doing something on your phone (which will look more amateur-ish), you’re likely going to seek out a video production company to help bring your vision to life, especially...

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Company Culture at a fun company group of employees.

3 Tips for Creating A Company Core Values Video [VIDEO]

Many companies know they should have an About Us video to include on their website and to share with prospective clients or potential hires, but increasingly, companies are realizing there’s another type of video that’s critical – a Core Values...

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desktop and laptop computers sitting on a desk

What Makes a Good Website? [Q&A With a Web Designer]

It’s not an overstatement that in our digital age, your website is one of your business’s most powerful tools. One of the first things to understand about a “good” website design is that your website needs so much more than just an aesthetically...

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The Hero's Journey: Writing Better Website Copy Builds Trust with Your Audience

You’ve likely heard, “it’s not about you,” but have you heard this in the context of your brand messaging? The foundation of good brand messaging is understanding your audience, making them the hero, and establishing trust. Creating messaging that...

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pit crew pushing race car

You Don't Need to Hire A HubSpot Partner Agency, Or Do You?

If you’re implementing one part of HubSpot, no problem. The CMS? It’s fabulous, a world class “WYSIWYG” tool that makes it simple to post a blog the moment you’re done writing. The email platform is exceptional, even equipped with bumper guards to...

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